OREO x Sour Patch Kids Merch

A little sour. A little sweet. A whole lot of fun. 

OREO and Sour Patch Kids dropped a limited edition merch line to celebrate their (questionable) cookie collaboration.

Client: OREO

Goal: Supplement the excitement around OREO’s latest cookie flavor.

My role: Shoot concept, casting, on-set direction

Agency: Weber Shandwick

Team: Sarah Mahaney, Sergio Monroy